CES 2025 already feels like a distant memory, but LG’s product line-up certainly remains fresh, thanks to the recent launch of AV products with the company’s unique take on AI.
Yes, it’s Artificial Intelligence, but with a difference. LG describes the advanced features in many of its products as “Affectionate Intelligence”.
This affection is built around LG’s webOS 25 smart TV platform. It’s an intuitive operating system that harnesses AI to monitor your viewing behaviour in a way that’s not intrusive, but rather supportive. LG webOS will use affectionate AI to recommend content, based not just on what you’ve already watched, but also on what you are asking about, using the TV’s intuitive voice commands.
WebOS isn’t just about operating a TV, it’s about enabling a whole family of products that don’t just work for you, they also work with you. Think of it as a more empathetic and less intrusive form of intelligent operation. And LG says Affectionate Intelligence is coming to almost its full range of products, from TVs to vacuum cleaners, smart fridges to washing machines. It’s a potentially more future-proofed experience, amplified – and simplified – by AI.
Smart TVs and soundbars with LG AI
LG’s TV experience is powered by webOS, no matter what tier of TV suits your lifestyle. And webOS is powered by LG’s Affectionate Intelligence, a system that aims to be more intuitive and less intrusive than other AI platforms. Forget juggling multiple apps – webOS lets you control your home and lifestyle from a central hub. Over time, webOS will become more familiar, more intuitive, and more attentive to your needs. Whether it’s gaming, entertainment, or even your home office, webOS has a role to play in your digital lifestyle.
As for TV tech itself, when it comes to visual quality and clarity, just packing more pixels into a display doesn’t go nearly far enough. While Affectionate AI helps you at the everyday human level, there’s also the hardcore tech side of things to think about. The Alpha 11 processor, in select LG TVs, also harnesses AI smarts to further enhance specific objects within the picture, by scanning the scene and matching it to known genres or program types.
LG calls this AI Object Recognition, and the idea is that it offers an even more precise level of adjustment, optimising detail and texture for a more lifelike picture.
Naturally, OLED TV is what catches the eye first in the LG section of your local retailer, but it’s the power behind that beautiful screen that will really elevate your viewing experience.
Powered by the alpha-series of CPUs, LG’s next-gen TVs offer a tranche of visual and audio upgrades, including AI Sound/Pro, AI Picture/Pro, AI Voice ID, AI Picture Wizard, AI Sound Wizard, AI Search, AI Chatbot, AI Magic Remote, and AI Voice Remastering. LG has even partnered with Microsoft to bring Copilot to your next TV.
This is a big list of capabilities, and so you’d be forgiven for wondering how such a broad spectrum of tech is co-ordinated. Again, that’s the role of LG’s webOS 25. It’s a versatile operative system within your TV that exploits enhanced AI with better voice recognition, speech synthesis, and predictive features.
And because it’s LG, you can be confident that this advanced data processing is protected by industry-leading security. It’s built into the very core of LG’s TV, and protects all shared or stored consumer data.
If we’re talking specific hardware, the LG OLED TVs get Alpha 11 AI Processor 4K Gen 2 (G5), Alpha 9 AI Processor 4K Gen 2 (C5) and Alpha 8 AI Processor 4K (B5). The QNED series brings amazing value and performance thanks to the α8 AI Processor 4K Gen 2.
LG’s new soundbars also benefit from new TV smarts, especially when it comes to LG’s WOW Orchestra. This uses the speakers on both the TV and a (compatible) LG soundbar at the same time, for a more expanded soundstage, with new levels of depth and power. Naturally, with WOW Orchestra enabled, you can use your LG TV remote not just to adjust volume, but also see the soundbar menu on your TV, where you can select modes and check connection status.
Of course, LG goes further than this with AI Room Calibration. This feature analyses your room, from size to acoustic characteristics, and adjusts the settings of your LG soundbar accordingly. It’s intended as a more nuanced adjustment than what you might be used to.
LG AI-powered smart fridges and air conditioners
LG has big plans for your AI-powered home. It’s not just about automating tasks or learning, over time, when you’re likely to do a big wash. LG’s push toward Affectionate Intelligence aims to anticipate what you need based on a more emotional or empathetic analysis of your habits.
What the company hopes to achieve is an awareness of emotional needs, habits, and a contextual awareness of what the user needs. Think of it as not just reactive, but rather proactive assistance in your everyday task. Can LG achieve this? All we know is that their AI push seems to be going in the right direction.
Let’s start with LG’s AI-powered refrigerators. They clearly aim to take smart storage management to the next level. Equipped with internet cameras and other sensors, AI can use food recognition to let you know when you’re out of eggs. Or tomatoes. Or whatever else you prefer, as the whole point of LG’s Affectionate AI push is to give you appliances that learn your preferences.
This functionality will appear in LG’s new air conditioners as well. Traditional thermostats are fine but often not optimal – they can click over from cooling to drying when you’re still feeling a bit hot under the collar.
Equip an AC with Affectionate Intelligence and it can optimise cooling and heating temperatures, air speed and direction based on your personal preference, whether that’s to keep things a little cooler or warmer than average – it’s your aircon after all!
Washing machines, robovacs, and other appliances
Robot vacuums are of course an area just ripe for an AI revolution, and many owners already treat their little robot with plenty of affection – so why not have the AI return that energy?
LG’s next-gen robovacs can take advantage of advances in mapping tech (both hardware and software) and use intelligent suction control for different surfaces.
Affectionate Intelligence is set to enhance domestic life in other ways too, with your appliances getting increasingly more confident at predicting your needs and working with you to make home life even more relaxed and comfortable. AI in washing machines will know when you tend to do your biggest loads and change settings accordingly, and ovens and dishwashers will incorporate predictive maintenance too.
It’s all based on user habits and user needs, according to LG. And the company is banking on “affection” being the watch word for the year ahead, whether that’s in the ambient lighting around your amazing transparent TV, or something simple but essential like your robovac knowing when it’s quiet time, and saving the daily dust-up for later.
Read more LG articles on GadgetGuy
The post How LG AI is making your home life intuitive, personalised, better appeared first on GadgetGuy.
0 comments:
Post a Comment