Kicking it old school with a new twist, the Polaroid Flip seeks to bring back analogue photography with some modern comforts.
Having recently launched in Australia, Polaroid describes the $399 point-and-shoot camera as its most powerful yet. If the Fujifilm we recently reviewed is too rich for your blood, the Polaroid Flip could be an approachable way to get back into photography.
Using Polaroid i-Type and 600 film formats, the camera even has Bluetooth connectivity, letting you use your phone to tweak manual settings. Straight out of the camera (or ‘SOOC’) though, the Flip adopts a four-lens system that automatically chooses the best focal length. Powering this is a sonar-based autofocus technology and a built-in flash that works from 4.5 metres away.
Polaroid’s “Scene Analysis” tech sounds helpful; it lets you know when there’s a risk of getting the exposure wrong. Part of the charm of instant film cameras is imperfection, although it’s nice to have the information on hand. Whether you heed the advice or not is entirely up to you, after all.
Out in stores now including JB Hi-Fi and Myer, the Polaroid Flip has some upcoming hands-on events too. Starting on 27 May, Walkens House of Film in Melbourne will have a Polaroid-themed pop-up with plenty of photo opportunities and demos to try.
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